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Bay of La Baule - Beach

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Alexandre Lamoureux

La Baule the art of seaside living

On the Atlantic coast, La Baule-Escoublac captivates visitors with its light, endless beach and discreet elegance. Listed as one of the most beautiful bays in the world, this destination combines refinement with a gentle way of life. Between gourmet delights, strolls with your feet in the sand and water sports activities, it offers a perfect balance between vitality and serenity.

Getting there

Vibrate and stroll around La Baule

Between sea and pine forest, La Baule has always embodied French seaside elegance. Its bay, one of the longest in Europe (9 km), is listed in the Club of the World’s Most Beautiful Bays. Its wide beach offers a unique panorama between Le Pouliguen and Pornichet. Whatever the season or time of day, it’s a different picture: morning joggers, horses at the water’s edge, colourful sails out to sea, sea bathing and sunsets on the golden sand.

At the heart of the resort, the Avenue de Gaulle district is a hub of energy. Its lively terraces, elegant boutiques and gourmet markets reflect the local art of living, both refined and convivial. The more intimate Avenue Lajarrige and Casino district invite you to stroll around in a gentle, family atmosphere.

When it comes to gastronomy, La Baule is full of restaurants that are keen to showcase local produce, both from the sea and from the land! After an active day, enjoying a meal overlooking the sea or a drink on a lively terrace is a must!

Secrets seaside villas

The seaside town of La Baule boasts magnificent villas nestling in the shade of the pine trees, combining regionalist, Art Deco and Belle Époque styles. Witnesses to the lifestyles of the families who came to enjoy the sea, they reflect the elegance and refinement of the seaside resort, with their varied volumes, diverse materials and numerous windows. Each villa tells its own story, often bearing the names of the families who lived there. Take the 1.5-hour “Quartier du centre-ville: villas et architecture” guided tour to find out more about these villas, their history and their secrets.

Explore more

  • Beach clubs and water sports

For young and old alike, La Baule offers a wide range of beach activities. The beach clubs offer entertainment, games and supervision for children, while adults can relax in the sun or enjoy water sports. Sailing, paddle, kitesurfing, or even sand yachting in winter: the bay’s watersports clubs offer a wide range of activities to make the most of the wind and waves in an exceptional setting.

      • Vibrate to the rhythm of events

      La Baule also has a rich and varied cultural programme. Shows, concerts and exhibitions punctuate the year, offering experiences to suit all tastes. The Chapelle Sainte-Anne regularly hosts exhibitions, while the Palais des congrès Atlantia Jacques Chirac offers concerts, live shows and conferences. Between heritage, artistic creations and events for the general public, the city is a real place of cultural discovery for residents and visitors alike.

      • Thalasso and well-being

      In La Baule, the ocean becomes a source of relaxation and revitalisation. A number of establishments, including Le Royal Barrière and Rivage, offer complete wellness experiences, including marine baths, massages, seaweed wraps and fitness programmes. After a session, enjoy a stroll facing the ocean.

      Head for the beach!

      Organising my stay

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